In this hard-hitting episode on the B2B eCommerce Podcast I shared my thinking of why the Sales Channel no longer exists, and other facts regarding modern-day B2B marketing. We discuss how the purchasing journey is now totally fragmented and the way that community building can assist marketing professionals take back control of the exploration as w… Read More


In this compelling episode on the B2B eCommerce Podcast I shared my considering why the Sales Funnel no more exists, and various other truths concerning contemporary B2B advertising. We talk about exactly how the acquiring journey is currently completely fragmented as well as the manner in which community building can aid online marketers take back… Read More